Retail is Hell

Retail is Hell

A review of Elizabeth Twist’s “Prodigious” in Krampusnacht: Twelve Nights of Krampus (World Weaver Press, 2014)

By Derek Newman-Stille

Retail is Hell… and it gets way more hellish around the holidays. The blaring of jolly music is only beat out by the screaming of customers who want what they want right away and the sound of cash registers. Elizabeth Twist has set her tale “Prodigious” in a toy store around Christmas time to tell the story of Krampus… a figure from Austrian Yule traditions whose whole job is to punish children who are naughty so that Saint Nicholas can reward the ones who are good. Krampus is portrayed as a demon with a long tongue, horns, and fur, holding a set of twigs that he uses to lash bad children with. In some tales he throws those naughty children into a bag and bring them down to hell.

He is the figure that I’m sure a lot of retail workers wish would be around to deal with naughty customers and Elizabeth Twist plays with this idea, having store employees play Krampus each year for the holiday party as a break from the artificiality of the canned Christmas music and ho ho hos of fake Santa Claus figures. Who wouldn’t want to play Krampus after having to deal with the Christmas rush every working day.

Twist’s “Prodigious” plays with traditional holiday narratives, subverting them into a retail revenge tale with occult undertones and even a love story because a Christmas demon may want some snuggles.

To find out more about Krampusnacht: Twelve Nights of Krampus, visit https://www.worldweaverpress.com/store/p66/Krampusnacht_%28ebook%29.html

Derek Newman-Stille

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